Google has moved the goal posts and how people search for answers online is now being matched by a new method of locating the answers. In technical speak this is the new Google algorithm " Hummingbird " launched October 2013. How you get your site ranked in Google searches has changed. Whilst many existing methods of SEO still remain the same one major change in methods required is the result of this new Google release.
"What does this mean to you"
It has become even more important that your website remains fresh with up to date with relevant content that answers the questions of those who are searching. Old methods of generating keyword stuffed articles to attract traffic will fool Google less and less. The content on your website now needs to be relevant and provide answers to questions being asked by your potential customers.
To put it in a nutshell content is even more important in 2013 as a source of driving traffic to your website. Not quantity, but quality content delivered in a consistent manner. You need to communicate with your audience in a way that you would communicate in every day life.
Your content needs to make sense and not just be a bag of tricks designed to fool Google.
"Content creation takes time and resources"
This is where PJT Web Concepts "Fresh Content" product can help. We have a range of packages to help your content fresh and get you started in the new world of content management. We can set up your blog and write and schedule your articles to keep your business fresh in the minds of the marketplace.
Check out our Packages by clicking the link below